Page 10

10 / IOC MARKETING: MEDIA GUIDE CanadaCanadian viewers will have access to more than 1,275 hours of television coverage from the Olympic Games Rio 2016 across CBC-TV, ICI Radio-Canada Télé, and broadcast partners TSN, Sportsnet and RDS. CBC/Radio-Canada will also provide more than 4,000 hours of live streaming sport coverage across web and mobile platforms, including an enhanced Rio 2016 app. ChinaCCTV will offer Chinese fans a wide choice of viewing options, with more than 3,600 hours of Rio 2016 coverage available across four free-to-air channels and its online and mobile platforms.GermanyFree-to-air broadcasters ZDF and ARD will show a combined 350 hours of dedicated Games coverage. Each broadcaster will also offer extensive live event broadcasts via online, mobile, video-on-demand and connected TV platforms.ItalyItalian fans will be able to enjoy more than 1,100 hours of Rio 2016 coverage across RAI’s three free-to-air channels, as well as 2,400 hours of live event broadcasts via online, mobile and video-on-demand.FranceFans in France will be able to follow the Games on four free-to-air France Télévisions channels, which will show a combined 700 hours of coverage, while 2,400 hours of live event coverage will be available online and on mobile, and 1,200 hours will be shown on connected TV platforms. Canal+ will also air 1,178 hours of coverage across six pay-TV channels, with additional coverage also available online. Specialist broadcaster Equidia, meanwhile, will also provide coverage of the equestrian events.