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WORKS OF ART
Inspired by Korean culture and
traditions, the Olympic medals
were unveiled by POCOG in
September, at a ceremony in Seoul.
They were created by the
celebrated designer Lee Suk-woo,
who incorporated Hangeul – the
Korean alphabet and the
cornerstone of Korean culture
– into their design through a series
of three-dimensional consonants,
which stretch across the face of
the medals to the edge, where they
come together to spell “Olympic
Winter Games PyeongChang
2018”. As a result, they create
dynamic diagonal lines that
resemble the texture of tree trunks,
symbolising the work that has gone
into developing Korean culture and
the Games themselves.
While the obverse of the
medals shows the Olympic rings,
the reverse features the name of
the discipline and event, alongside
the PyeongChang 2018 emblem.
The ribbon from which the medal
hangs is equally important, and has
been created using Gapsa, a
traditional Korean fabric. The light
teal and pale red ribbon is also
embroidered with Hangeul
patterns and other designs.
“These wonderful medals
perfectly encapsulate our culture,
tradition and the Olympic values,”
said POCOG President Lee
Hee-beom. “We want the medal
to be a symbol of the Republic
of Korea and all the wonderful
memories that the athletes will
take home from their time here.”
Shim Suk-hee, who hails from
Gangneung, the host city for the short
track programme during PyeongChang
2018. A member of the Olympic gold
medal-winning women’s 3,000m relay
team at Sochi 2014, Shim, 20, has
matured into a dominant force in the
1,000m and 1,500m. Her biggest threat
may well be 19-year-old team-mate Choi
Min-jeong, who has also made strides in
the 500m – the only distance where the
Republic of Korea, the world’s short
track powerhouse, has yet to win
Olympic gold.
POCOG has also taken steps
to engage young people within the
Republic of Korea, naming national
icons such as Olympic fi gure skating
champion Yuna Kim and Taeyang of
the K-pop group BIGBANG as Games
ambassadors, as well as launching
a youth mentorship programme in
partnership with the United States
Olympic Committee.
The “Thank You, PyeongChang”
initiative has been set up to contribute
to the positive legacy of the Games and
has seen American ice dancing pair
Maia and Alex Shibutani mentoring
students at Jinbu Middle School in
PyeongChang through virtual lessons.
Since 2004, PyeongChang has also
been running winter sports training
camps under the Dream Programme,
which introduces these sports to young
people who may otherwise not have the
opportunity to experience them. The
programme was launched as part of
PyeongChang’s candidature for the
2010 Winter Games and has continued
to run as a successful legacy of that
candidature. So far, more than 1,500
youngsters aged 11 to 15 – and from
75 countries – have participated.
Perhaps the most signifi cant initiative
to help build excitement ahead of the
Games, however, has been the Olympic
Torch Relay. After beginning on 1
November to mark the 100-day
countdown to the Opening Ceremony,
the Olympic fl ame will be carried by
7,500 torchbearers from all walks of
Above
The Olympic
Sliding Centre
will host the
bobsleigh, luge
and skeleton
competitions
Right
Giving young
people the
opportunity to
experience new
sports has been
a key focus
PYEONGCHANG 2018 PREVIEW
36 OLYMPIC REVIEW